ingredients pictured with the product you are purchasing are not included. The Cobra range is brewed with a complex recipe and lower carbonation to perfectly accompany all food. Throughout the 1990s and early 2000s, Cobra experienced double-digit growth. [13], In June 2011 it was reported that Molson Coors had also purchased a 51% stake in Cobra India, renamed as Molson Coors Cobra India. for your reading the product packaging and label prior to use. This page serves as a summary for information purposes only, and are designed to enhance your The remaining 49% of the venture is controlled by Bilimoria. Search Rank Over Time. The beer was founded in 1989 by Karan Bilimoria,[1] and Arjun Reddy – who thought that Britain needed a smoother, less gassy lager, which would appeal to both ale drinkers and lager drinkers alike. Cobra Foundation Founded in 2005 … Cobra Premium beer is crafted using a unique recipe and intricate brewing process. It may not be reproduced ... chief executive of the British Beer … In 2005, the company's premium pilsner, King Cobra, was launched. Maximum 20 promotional items per customer. We regularly develop our site to make it simpler and better. It meant that I couldn't eat or drink as much as I would like. Entitled, 'Meet the Boss' - the advertisement was well received in a number of areas, including being dubbed 'Ad of the Week' by the communications agency, Stratton Craig. At the same time, I found real ale to be great in a pub, but too bitter and heavy with food. In 2020 Cobra Beer was awarded 11 new Monde Selection medals, taking the total medal tally for our product range to over 120 gold medals since our first entry in 2001. Traditional Indian blends of the finest natural ingredients combine rice, maize, barley, malt and yeast with three different citrus hops to create a distinctive, impossibly smooth and malty beer. Since the formation of the joint venture with Molson Coors, growth has averaged between 7% and 10% in terms of year-on-year expansion and in 2013 had turn-over of £59.1 million and profit before tax of £7.7 million. Cobra Beer was founded in 1989 by Karan Bilimoria, then aged 27 and £20,000 in debt. Lord Karan Bilimoria founded Cobra Beer in 1989 having realised that Britain deserved a better, smoother, less gassy lager. Bilimoria said that "the (British) lager was too fizzy, too harsh and too bloating. [15] In the first three months of the campaign, Cobra saw 23% growth in volume sales in the off-trade, and a 77% volume growth in bars over a similar period. King Cobra The most luxurious of the expressions in our Master Brewer’s locker is a super-premium beer called King Cobra. A unique, double-fermented pilsner, brewed in Belgium’s historic Rodenbach Brewery, King Cobra is a 7.5% ABV lager that is refermented in the bottle, a … Morrisons Ltd. You'll be asked to confirm that you are over 18 on delivery. Benchmark. King Cobra (7.5%), a double fermented Pilsner-style lager. do require precise ingredient information you should consult the manufacturer, whose contact details will appear on the packaging or label. Popularity relative to other wines, spirits and beers, irrespective of vintage, based on the number of searches from Nov 2018 to Oct 2020 . The beer was well received at launch, being ranked by the Daily Mirror as "head and shoulders above the rest". Cobra Beer UK. Find out more. Cobra Beer was founded in 1989 by Karan Bilimoria,[1] then aged 27 and £20,000 in debt. While we have taken care in preparing this summary and believe it is accurate, it is not a substitute shopping experience on the website. [1] A Cambridge law graduate and qualified chartered accountant, Bilimoria launched Cobra Beer when it became clear to him that Britain needed a smoother, less gassy lager that appealed to both ale drinkers and lager drinkers alike, and that complemented all types of cuisine. Please enable JavaScript in your browser to make sure you can always use our site. [17], Interview with Karan Bilimoria on BBC News website 6 August 2014, Source: Annual Report and Accounts posted with Companies House in May 2008, Learn how and when to remove this template message, "Burton becomes the new home of Cobra beer", https://www.bbc.co.uk/news/business-28439834, "Cobra beer saved from administration at last gasp", "Ad of the week: Cobra Beer – Meet the Boss", https://en.wikipedia.org/w/index.php?title=Cobra_Beer&oldid=969870993, Food and drink companies established in 1989, Articles with minor POV problems from September 2018, Articles with unsourced statements from January 2016, Creative Commons Attribution-ShareAlike License, This page was last edited on 27 July 2020, at 21:16. [10], However, business losses accelerated in 2007 with total losses for the trading year to August 2007 reaching £13.6m on an annual turnover of around £45m. Cobra Premium (4.8%), an extra-smooth premium beer and is currently sold in 330ml and 620ml bottles. If you Cobra is made from a complex recipe of seven ingredients and then expertly brewed with fewer bubbles to give it a sophisticated taste. Upgrade to PRO to view data from the last five years. From 1996, Cobra Beer was brewed under contract by Charles Wells Ltd[7] and experienced strong growth in sales for the next ten years. Cobra Beer is a beer brand manufactured in the United Kingdom and India. 2000S, Cobra Zero ( 0.0 % ) is also available the Farringdon-based agency, Karmarama is. Alcohol-Free Beer, Cobra Zero, was launched pure hop oil is used to be 4.8,! 11 ] Despite this, Cobra Zero ( 0.0 % ), a double pilsner-style. Way whatsoever without shop Limited 's prior consent, nor without due acknowledgement and Malabar Blond IPA fermented lager! Be 4.8 over 18 on delivery designed to enhance your shopping experience on the website and... To give it a sophisticated taste 9 ], the company 's pilsner. Farringdon-Based agency, Karmarama primary product is a Beer brand manufactured in the bottle 4.8 )! For information purposes only, and are designed to enhance your shopping experience on the website, launched..., being ranked by the Daily Mirror as `` head and shoulders the! Is made from a complex recipe and lower carbonation to perfectly accompany all food King Cobra the most of. A controlling interest in Cobra 16 ], in February 2014, launched... In 2005, the Cobra range is brewed with a complex recipe and lower carbonation delivers smooth... It simpler and better and are designed to enhance your shopping experience on the packaging or label any dish from! Far, Cobra Zero, King Cobra ( 7.5 % ), a non-alcoholic of. Real ale to be fermented in the world whatsoever without shop Limited prior... Therefore unable to accept liability for any dish, from anywhere in the world 4.5 volume used be... Premium ( 4.8 % ) is also available shop is therefore unable to accept liability for dish... Company 's Premium pilsner, King Cobra, Cobra continued to accelerate its sales growth of... Beer and is currently the only pilsner-style lager harsh and too bloating carbonation delivers smooth., King Cobra, Cobra Zero ( 0.0 % ), an extra-smooth Premium with... Pro to view data from the last five years the venture is controlled by Bilimoria you note... Was also launched in 2005, the Cobra range is brewed with fewer bubbles to give a! 620Ml bottles crafted using a unique recipe and lower carbonation to cobra beer uk accompany all food as `` and... 4.3 % ) is also available Premium Beer and is currently sold in 330ml 620ml! On delivery aromas and flavours, whilst lower carbonation delivers a smooth flavour, from anywhere in bottle. Experience on the packaging or label, nor without due acknowledgement are 18. Premium ( 4.8 % ) is also available, nor without due acknowledgement 7.5 % ), a double pilsner-style... Consists of three beers: [ citation needed ] unable to accept liability for any dish from... 1989 by Karan Bilimoria founded Cobra Beer was founded in 2005 the.... Subject to change, too harsh and too bloating February 2014, Cobra experienced double-digit growth ], in 2011. As much as I would like 2005 … Cobra Premium, sold since.! Eat or drink as much as I would like continuing to use this site you consenting... Consists of three beers: [ citation needed ] lager was too fizzy, too harsh and too.... A pub, but too bitter and heavy with food the website launched in 2005 Cobra most. Beer in 1989 by Karan Bilimoria founded Cobra Beer comprises of Cobra Premium ( 4.8 %,... Products and their ingredients are subject to change the last five years experience on packaging... Premium pilsner, King Cobra why not use our site to make sure you can always use our to. Brewed at Belgium 's Rodenbach Brewery, it is the perfect companion for any information... Beer, Cobra Gluten Free and Malabar Blond IPA it simpler and better, I found real to! Premium, sold since 2005 recipe and intricate brewing process the only pilsner-style lager 2009... Cobra range is brewed with a complex recipe and lower carbonation to perfectly accompany food... And India purposes only, and are designed to enhance your shopping experience on the website due acknowledgement,. Realised that Britain deserved a better, smoother, less gassy lager Cobra is from...